Rumble (NASDAQ: RUM) shares posted explosive gains during 2024. The streaming video company’s stock price soared 189.8% in trading last year, according to data from S&P Global Market Intelligence.

Rumble stock posted big gains in 2024 thanks to new content offerings, political tailwinds and a push into the cryptocurrency space. But the company’s stock price began to see a significant pullback toward the end of the year, and sales have continued into 2025.

Rumble’s stock saw big gains early last year after the company announced it had signed a partnership with Barstool Sports. Through their deal, Barstool brought content to Rumble’s video streaming platform and also formed an advertising relationship with the company.

For months afterward, Rumble’s stock saw moderate up-and-down movements. But stocks began to see upward momentum before and after Donald Trump won the presidential election. Much of Rumble’s content veers to the right side of the political aisle, and some investors bought the stock as a way to profit from a Trump election victory.

Rumble then issued a press release on November 25 detailing its new cryptocurrency strategy. According to the announcement, the company said it planned to buy up to $20 million Bitcoin. Shares gained ground after the announcement, but there was other crypto-related news that fueled even bigger gains.

On December 20, Rumble announced that it had secured $775 million in investment from Tether, the company behind the Tether stablecoin. Through the deal, Rumble will sell $775 million worth of new shares in Tether at a price of $7.50 per share. The streaming specialist will use $250 million of the money from the share sale to fund its growth initiatives and the other $525 million to buy shares from other major shareholders. Rumble stock saw massive gains on the news as some investors bet the company could be in the early stages of seeing bigger crypto-related tailwinds.

After an impressive run last year, Rumble shares have experienced a major pullback in early trading in 2025. At the time of writing, the company’s share price is down 15, 8% so far.

Rumble stock has been losing ground due to the increase in macroeconomic risk factors. Recent US employment data released by the Bureau of Labor Statistics has raised concerns that inflationary pressures could end up being stronger than previously expected. As a result, the Federal Reserve could take a more cautious approach to cutting interest rates, which would be an unfavorable development for growth stocks.

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