TripAdvisor entered a with Perplexity to give a human touch to the company’s AI hotel information. Through this deal, listings for hotel searches on Perplexity will now include summaries of information from TripAdvisor that explain why they were included in the results. Ratings, perks and images from TripAdvisor can also be found on Perplexity.
“From Tripadvisor’s side, they provide an up-to-date reliable source of information that we’re always syncing,” Perplexity cofounder Johnny Ho said. . “In short, we will index and retrieve the right results depending on the user’s intent in the query.”
The results of this partnership are now live on Perplexity’s website and will be released soon on the company’s mobile apps. According to the press release, the pair of businesses will continue to develop their collaboration over the next three years. A lot of money may have changed hands for this deal, but no financial details have been shared.
Last summer, Perplexity announced plans to add a in its AI-powered search engine. The company has drawn accusations of plagiarism and copyright infringement from several publishers, including , , .